The St. Kitts and Nevis Olympic Committee (SKNOC) is calling on advertising agencies and their clients to desist from exploiting any unauthorized association with the Olympic Games.
In an Olympic Year (more so than normal), the St.Kitts and Nevis Olympic Committee is faced with the challenge of managing the use of the Olympic marks and logo. In the past, there have been some misunderstandings surrounding the use of the Olympic marks and logo.
The St. Kitts and Nevis Olympic Committee (SKNOC) wishes to advise that no company, organization or individual in St. Kitts and Nevis is authorized to use the Olympic marks and logos in any form of advertising, sale, marketing or public relations without the expressed permission of the International Olympic Committee (IOC), the London Organizing Committee of the Olympic Games (LOCOG) and the St. Kitts and Nevis Olympic Committee (SKNOC).
The marks include, among other things, the Olympic Rings, the marks and logos of the SKNOC, LOCOG, and all other National Olympic Committees and Olympic Games’ Organizing Committees, past, present or future.
This restriction relates to all forms of media, including but not limited to video, print, audio, new media and mobile telephone and also extends to advertising and public relations expressions such as “Good luck” wishes and congratulatory messages.
Failure to abide by the above-mentioned stipulations will be construed as an unlawful attempt to ambush the publicity and goodwill of the London 2012 Olympic Games, IOC and the SKNOC. The full recourse of the law will be used to protect the intellectual property in the marks and in the Olympic Games.”